Market shares, retail market 2008

Regular instant coffee, brands

Shares of volume

Nescafé		47%
Gevalia		23%
ICA		8%
Coop X-TRA		5%
Euroshopper		3%
Eldorado		2%
Willys		2%
Other Brands		9%

Shares of value

Nescafé		56%
Gevalia		22%
ICA		7%
Coop X-TRA		3%
Löfbergs Lila		2%
Euroshopper		2%
Willys		2%
Other brands

Special instant coffee (Cappuccino, Latte etc), brands

Shares of volume

Nescafé		37%
Gevalia		35%
Granarom		10%
ICA		7%
Bellarom		6%
Coop		3%
Willys		2%
Other brands		2%

Shares of value

Nescafé		48%
Gevalia		34%
ICA		6%
Granarom		4%
Bellarom		4%
Coop		2%
Willys		1%
Other brands		1%

Source: AC Nielsen